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Cable Channels Survey: Individual Channel Options Could Lead to More Customers

Cable Channels Survey: Individual Channel Options Could Lead to More Customers

Congress is again considering taking action in the cable channels market. Currently, cable providers only offer channels in large bundles and packages, but some argue that they should have to offer channels individually. Would the option to add individual channels be beneficial for cable customers? And would it entice any new consumers to buy cable TV service?

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Seasonal Allergies Survey: Symptoms Can Impact Plans and Activities

Seasonal Allergies Survey: Symptoms Can Impact Plans and Activities

Springtime for many Americans means warmer weather, blooming flowers, and outdoor activities. But for others, it’s known as allergy season. Seasonal allergies can be incredibly bothersome and even keep some people from enjoying their favorite outdoor activities. How many Americans suffer from seasonal allergies, and in what ways do allergies impact their everyday lives?

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Paycheck Cycles Survey: Paychecks Impact When Most Americans Can Shop

Paycheck Cycles Survey: Paychecks Impact When Most Americans Can Shop

The amount of American workers who are living “paycheck to paycheck” has risen in recent years due to the economy and the tough job market. Those hardships have also led to difficulties for businesses, since those Americans have to cut down on their purchases and can only shop once they’ve received their most recent paycheck. How many Americans are currently living paycheck to paycheck, and how does it impact their purchasing behaviors?

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Civil Liberties Survey: Americans Very Concerned With Privacy Issues

Civil Liberties Survey: Americans Very Concerned With Privacy Issues

After the recent bombings in Boston, some high-level government officials made comments that have some Americans worried about their privacy and civil liberties. The comments dealt with the government’s access to phone conversations and other types of digital communication. What do Americans think about the anti-terrorism policies that might impact privacy and civil liberties? Which issue do they feel is more important?

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Online Video Ads Survey: TV Commercials Still Considered More Effective

Online Video Ads Survey: TV Commercials Still Considered More Effective

The prevalence of online video ads has risen in recent years, with many sites like YouTube hosting short commercials before each video. TV commercials are a more traditional form of advertising, but are online video ads catching up in terms of popularity and effectiveness? How many viewers pay attention to each type of ad?

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