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Young Readers Survey: Young Readers Likely to Enjoy Reading as Adults

Young Readers Survey: Young Readers Likely to Enjoy Reading as Adults

Today is National Young Readers Day. Teaching a love of reading to kids is certainly considered an important part of education. But exactly how important can it be? Are young readers more likely to grow into adults who also enjoy reading? And generally how much do reading habits change from childhood to adulthood?

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Congressional Approval Survey: Not Many Optimistic About Upcoming Term

Congressional Approval Survey: Not Many Optimistic About Upcoming Term

This week’s elections brought a shift in power among members of congress. Congressional approval ratings have been quite low over the past several years. So could this shift bring about a change in approval? And did congressional approval ratings impact voter turnout at all during this past election?

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Space Tourism Survey: Accidents Increasing Safety Concerns

Space Tourism Survey: Accidents Increasing Safety Concerns

Last week, two separate experimental consumer spaceships crashed. One caused fatalities and injuries, and both caused some concern about the safety of a potential space tourism industry. While there aren’t currently any shuttles that regularly transport paying customers outside the earth’s atmosphere, plenty of companies are working on making that a reality. So how many people are interested in space tourism? And did last week’s events impact those opinions at all?

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Junk Mail Survey: Amount of Mail Not Declining

Junk Mail Survey: Amount of Mail Not Declining

Marketing has changed a lot over the years. What once required sending tangible mail to large groups of people can now be conveyed via email or in specifically targeted social media ads or posts. So does this change mean that people now receive less junk mail on a daily basis? And how do these new methods measure up with actual mail in terms of results?

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Midterm Elections Survey: More People Tend to Vote in Presidential Elections

Midterm Elections Survey: More People Tend to Vote in Presidential Elections

People around the country are heading to the polls today to cast their votes in this year’s midterm elections. In general, midterm elections aren’t usually as well attended as presidential elections. So how many are planning to vote in this election? And do people think that midterm and local elections are as important as presidential elections?

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Daylight Savings Time Survey: Few Would Choose to Practice DST

Daylight Savings Time Survey: Few Would Choose to Practice DST

This past weekend, people in certain states across the country had to set their clocks back an hour, marking the end of Daylight Savings Time. The practice was originally intended to cut down on energy use, as it would allow people to keep their lights off for longer during the day. However, some people have argued that the practice no longer serves much of a practical purpose. So how many people like the idea of Daylight Savings Time? And do they think it achieves its original purpose?

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Halloween Survey: Most Have Made Halloween Themed Purchases

Halloween Survey: Most Have Made Halloween Themed Purchases

Happy Halloween! This holiday has long been one of the most popular celebrations of the year. And people of all ages and backgrounds choose to celebrate Halloween in a variety of different ways. How many people plan to celebrate Halloween this year compared to previous years? And what are the most popular ways to celebrate the holiday?

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Trick-or-Treating Survey: Safety Concerns Not Impacting Many Plans

Trick-or-Treating Survey: Safety Concerns Not Impacting Many Plans

Halloween is just around the corner. And as with most years, trick-or-treating will be a big part of many people’s celebration plans. But although trick-or-treating has been a popular activity for kids and families for generations, it has changed a bit in recent years due to some safety concerns. So just how many people plan to go trick-or-treating or otherwise take part in this tradition?

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Tablet Photography Survey: Users Mostly Satisfied With Camera Quality

Tablet Photography Survey: Users Mostly Satisfied With Camera Quality

Tablet photography may not be the most practical way to take photos, but it’s getting more popular anyway. In fact, Apple just added some new camera features to its full sized iPad for that very reason. So what do people think about the practice of tablet photography? And how many people actually use their tablets to take photos?

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Mobile Banking Survey: Security Concerns Holding Users Back

Mobile Banking Survey: Security Concerns Holding Users Back

The banking industry has gone through a lot of changes over the past several years. Technology led to more people paying bills and accomplishing other banking related tasks online. And now banking is going mobile. Plenty of banks have dedicated mobile apps, and others can at least be accessed on mobile devices. So how many people take advantage of online or mobile banking options?

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Facebook Rooms Survey: Majority Have Used Chat Rooms at Some Point

Facebook Rooms Survey: Majority Have Used Chat Rooms at Some Point

Facebook just announced a new mobile app called Rooms. Facebook Rooms is a platform that hosts chat rooms for different interest groups. People can create groups for things like TV shows and industries, then create their own user names and even alternate between different identities in different rooms. That’s a big change from the traditional Facebook “real names only” policy. So what do current users think about Facebook’s new app?

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Google Inbox Survey: Email Users Curious About New App

Google Inbox Survey: Email Users Curious About New App

Google just introduced a new app called Inbox, which is intended to help users sort out their email accounts. The app works by automatically sorting certain emails into categories and even highlighting important points in some emails. Though there are so many different ways people can communicate now, email still seems to be a common method, and one that can sometimes get a bit overwhelming. So how many people are interested in using Google Inbox?

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Vacation Days Survey: Most Would Take More Vacations if Given the Option

Vacation Days Survey: Most Would Take More Vacations if Given the Option

Billionaire businessman Richard Branson is making headlines thanks to a new policy he enacted at his company’s corporate offices. Now, employees at Branson’s Virgin Group receive unlimited vacation days. And though the concept sounds nice for the employees, some experts have argued that the policy will actually encourage people to work more. What do workers think about the concept of unlimited vacation days?

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Snapchat Ads Survey: New Program Could Lead to Fewer Users

Snapchat Ads Survey: New Program Could Lead to Fewer Users

Snapchat just released its very first advertising program. The disappearing message app has thus far gotten by without displaying any ads, but now the company is trying to increase its revenue. So what do Snapchat users think about this new program? Will Snapchat ads impact the app’s user base at all?

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Early Holiday Shopping Survey: Most Early Shoppers Buying Items Online

Early Holiday Shopping Survey: Most Early Shoppers Buying Items Online

The official start of the holiday shopping season is still several weeks away. But some people choose to get an early start on their gift buying. And each year, it seems like more and more advertisers are trying to target those early shoppers with holiday themed ads. So how effective are these ads? And how many plan to take part in early holiday shopping?

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Mobile Ad Clicks Survey: Consumers More Likely to Click Online Ads

Mobile Ad Clicks Survey: Consumers More Likely to Click Online Ads

Google has had some trouble with its mobile advertising business lately. The search giant hasn’t been able to convince businesses to pay as much for mobile ads as they do for regular online ads. That’s mainly because mobile ad clicks aren’t usually as easy to come by as online ad clicks. So what is the current mobile advertising landscape like? Are consumers more likely to click mobile ads or other types of ads?

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Texting Laws Survey: More Than Half Support Banning Phone Use in Vehicles

Texting Laws Survey: More Than Half Support Banning Phone Use in Vehicles

The majority of states now have laws that ban texting while driving. While these laws and their severity vary by location, the purpose is to prevent distracted driving where possible. So just how effective are these laws in improving road safety? And what types of texting laws do most people support?

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Skype Qik Survey: Current Users Interested in New App Offering

Skype Qik Survey: Current Users Interested in New App Offering

Skype recently announced a new mobile app to go along with its voice and video chat offering. Skype Qik is an app that takes a page from traditional Skype but also from Snapchat. Users can record and send videos to their contacts, then receive video responses in return. But the videos can’t be saved onto the device itself. What do people think about Skype Qik? And how many would be interested in using it?

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Organic Food Survey: Majority Have Been Deterred by Price

Organic Food Survey: Majority Have Been Deterred by Price

Organic food has become more popular in recent years, thanks to growing concerns about health and the environment. But some shoppers still shy away from organic options because of the sometimes increased price that goes along with them. So how many people are interested in organic food and how many actually eat it regularly?

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Amazon Store Survey: Retail Location Shouldn’t Impact Online Sales

Amazon Store Survey: Retail Location Shouldn’t Impact Online Sales

Amazon is reportedly working on opening its first brick-and-mortar retail location in New York City. The online store has become a retail giant over the past several years. But is a high level of brand awareness enough to make a new Amazon store successful? How many people would choose to shop in an Amazon retail location? And would it impact the success of the online store at all?

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Mobile Application Privacy Survey: User Concerns Increasing

Mobile Application Privacy Survey: User Concerns Increasing

As more and more people begin using smartphones and other mobile devices, more mobile applications become part of everyday life. There are apps for nearly every purpose and interest group. But sometimes these apps might go a little too far in terms of violating users’ privacy. Some apps even collect information like photos and contacts from users’ devices. Are attitudes about mobile application privacy changing at all?

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Hands-Free Calling Survey: Users Still Somewhat Distracted by Calls

Hands-Free Calling Survey: Users Still Somewhat Distracted by Calls

In recent years, hands-free calling has become much more prominent. Technology has brought about multiple phone features like voice controls and wireless headsets that allow users to make and receive calls while doing other things. Hands-free calling has become particularly prominent for people while they’re driving, but a new study shows that hands-free calling might not actually be any safer for drivers. What do consumers think about these features?

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Facebook Experiments Survey: Most Users Think Experiments Are Invasive

Facebook Experiments Survey: Most Users Think Experiments Are Invasive

Earlier this year, Facebook angered some of its users when they found out about a social experiment the site performed. The experiment involved altering users’ moods by showing some people mostly negative posts and others mostly positive posts. Since then, the site has apologized for how it handled that situation, but said that it will continue to perform similar experiments to improve the user experience. What do Facebook users think about the site performing experiments with its users?

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Bendgate Survey: Controversy Is Enough to Impact Sales

Bendgate Survey: Controversy Is Enough to Impact Sales

Since the release of the iPhone 6 and iPhone 6 Plus several weeks ago, one issue has gained a lot of attention. Some users have noticed that the phone bends when pressure is applied, or even when left in a pants pocket. Since then, some have dubbed the controversy “Bendgate.” So just how much has the Bendgate controversy affected opinions about the iPhone 6?

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Airport Security Survey: Potential New Process Could Mean More Travelers

Airport Security Survey: Potential New Process Could Mean More Travelers

Airport security has gone through a lot of changes over the past several years. Most of these changes have resulted in longer wait times and more hoops to jump through in order to get on a plane. But there’s one potential change in the works that could do the opposite. Scientists are working on a new thermal imaging system called Alfa3 that would only require passengers to walk by the scanner. It’s not a reality yet, but if it does become one it could make air travel much more convenient. How much of an impact could something like this have on passengers?

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