BLOG ARCHIVE: ALL POSTS FOR April 2021

Team working remotely? Try this unusual yet effective meeting style for real-time collaboration

Team working remotely? Try this unusual yet effective meeting style for real-time collaboration

While most of us are ready for life to go back to normal, one aspect of the pandemic that is here to stay is remote work. A lot of companies have seen the benefits of allowing their workforce to work from home, and they’re choosing to remain fully or at least partly remote. 

A survey from 451 Research found that more than two-thirds of companies plan to make remote work permanent after the pandemic has ended,  while a recent study of 500 employees showed that 43.8 percent of respondents want to continue working from home. 

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Kimberly-Clark’s 4 Criteria for Evaluating Consumer Insights Technology Vendors

Kimberly-Clark’s 4 Criteria for Evaluating Consumer Insights Technology Vendors

There’s no shortage of insights platforms on the market and practically all of them claim to empower brands to do agile research. But truth be told, all survey tools aren’t created equal. 

Some are incredibly basic, lacking the ability to conduct advanced research like MaxDiff and Conjoint studies. Others are almost too robust, requiring users to invest countless hours into learning how to use the platform. 

But Goldilocks will be the first to tell you, few are just right. 

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The Secret of Highly Prolific Insights Teams

The Secret of Highly Prolific Insights Teams

You know that feeling when someone drops one more research request onto your team’s already overflowing plate? 

There are only two sensible options…

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