Google Maps recently unveiled a new bicycling directions feature for some countries in Europe. This allows cyclists to find routes that include bike lanes and avoid busy streets. Bicycling has become even more popular in recent years because of environmental and healthy living factors. How many Americans ride bikes regularly, and how do they feel about bicycle conditions in their community?
In Ask Your Target Market’s latest survey, 36% of respondents said that they currently own a bicycle. Another 40% said that they’ve owned one in the past. 7% of current bike owners said they ride every day. 13% said they ride their bikes a few times per week. 11% said they ride about once a week. 18% said they ride a few times per month. 6% said they ride about once a month. 35% of bicycle owners said that they rarely ride their bikes. And 10% said that they never do.
There are a lot of different reasons why people might choose bicycles for their transportation needs over cars or other vehicles. But some also just ride around for fun and might not actually use their bikes as a method of transportation. 68% of bike riders said that they ride for exercise. 62% said that they just ride for enjoyment. 20% said that riding a bike is more convenient than other types of transportation. 19% said that they ride bikes for environmental reasons. And 5% cited other reasons for riding their bikes, such as using it as a last resort method of transportation.
Overall, 21% of respondents said they feel that their city or community is very safe and bike friendly. 49% said their community is somewhat bike friendly. 22% said that they don’t think their city is that bike friendly. And just 8% said that their community is not bicycle friendly at all. Of those who actually ride bikes on a regular basis, 35% said their community is very bike friendly, and 49% said it is somewhat bike friendly.
You can view the complete survey results in the widget below and be sure to click “Open Full Report” to take advantage of all the chart and filter options.
What do you want to know? If you need some consumer insights on a particular topic, let us know in the comments below and we’ll consider it for an upcoming survey post.
Results were collected on May 28 via AYTM’s online survey panel.