Consumer Drones Survey: Interested Consumers Likely to Buy Soon

Drones might seem like a product from the future. But they’re becoming more and more common for both individuals and businesses alike. Consumer drones are usually small flying devices, some with cameras, similar to remote controlled planes but usually a bit smarter. So how many people have interest in owning consumer drones at some point? And how many think they will gain a lot of popularity in the near future?

consumer drones

Consumer Drones

In Ask Your Target Market’s latest survey, just 5% of respondents said that they currently own a consumer drone. Of those respondents, and those who otherwise expressed interest in drone ownership, the top consumer drone brands mentioned include Phantom, Parrot, Sony, Airdog and Terra.

Drone Interest

Of those who do not currently own consumer drones, 21% said they are interested in owning one at some point in the future. 59% said they are uninterested in owning drones. And 20% are neutral or undecided. 60% of those who expressed interest in consumer drones said they would be at least somewhat likely to purchase one within the next five years.

Drone Popularity

But even those who aren’t very interested in drones seem to think they’re about to take off. 50% of respondents think it’s likely that consumer drones will gain significant popularity within the next five years. Just 20% think that it’s unlikely. And 30% were neutral or had no opinion on the matter.

You can view the complete survey results in the widget below and be sure to click “Open Full Report” to take advantage of all the chart and filter options.

Photo Credit: The future of drones – 2015 International Consumer Electronics Show from Flickr

What do you want to know? If you need some consumer insights on a particular topic, let us know in the comments below and we’ll consider it for an upcoming survey post.

Results were collected on November 18 via AYTM’s online survey panel.

Anne Pilon brings 3 years experience to AYTM as a blogger and journalist. She has a degree in journalism and marketing communications from Columbia College in Chicago and enjoys writing about business, marketing, social media, and art.