Dairy Alternatives Survey: Silk, Lactaid, Almond Breeze Among Favorite Brands

June is Dairy Alternatives Month. The amount of alternatives to traditional dairy products has increased over the last several years, thanks in part to some food sensitivities along with just growing health concerns in general. So how many people are eating these dairy alterntavies, and what are some of their favorites out there?

dairy alternatives

Dairy Products

In Ask Your Target Market’s latest survey, 17% of respondents said they eat dairy multiple times per day. 46% eat dairy pretty much every day. 24% do so a few times per week. 6% eat dairy about once per week. Another 6% said they rarely ever eat dairy products. And just 3% said they never eat dairy.

Dairy Alternatives

Currently, dairy alternatives don’t seem to be as popular as traditional dairy products. Just 4% said they eat dairy alternatives multiple times per day. 9% eat them pretty much every day. 17% eat dairy alternatives a few times per week. 8% do so about once per week. 35% said they rarely ever eat dairy alternatives. And 29% said they never do. As far as specific brands and products are concerned, respondents named some of their favorite dairy alternatives as Silk, Lactaid, and Almond Breeze.

Health Concerns

Health concerns could be some of the reason that some people gravitate toward dairy alternatives. However, 74% of respondents said they consider traditional dairy products to be at least somewhat healthy. And just 46% consider dairy alternatives to be healthy, mainly because so many haven’t really tried them. Looking forward, 42% said they would like to add more dairy products to their diet. And 36% said they would like to add more dairy alternatives to their diet.

You can view the complete survey results in the widget below and be sure to click “Open Full Report” to take advantage of all the chart and filter options.

Photo Credit: Silk Dairy-Free Yogurt Alternative from Flickr

What do you want to know? If you need some consumer insights on a particular topic, let us know in the comments below and we’ll consider it for an upcoming survey post.

Results were collected on June 3 via AYTM’s online survey panel.

Anne Pilon brings 3 years experience to AYTM as a blogger and journalist. She has a degree in journalism and marketing communications from Columbia College in Chicago and enjoys writing about business, marketing, social media, and art.