The concept of a “smart home” with automated appliances, locks, and other features has been around for decades, but still hasn’t quite been realized. However, some tech companies have taken a step in that direction by creating smart appliances and apps that allow users to control features of their home remotely or have them automated. How many consumers have used such features, and how many would be interested in them in the future?
In Ask Your Target Market’s latest survey, 9% of respondents said that they already own multiple different smart appliances, apps, or other devices for their home that allow them to automate appliance functions or control them remotely. 8% said they own one such appliance or device. And 83% don’t currently own any smart appliances or similar devices.
So not many have already taken advantage of the technology available. But how many would be interested in doing so at some point? Just 13% of those who do not already own any smart appliances or similar devices said they are very interested in them. 30% said they are somewhat interested in having the ability to automate or control things like locks and appliances remotely. 28% are not very interested in this ability. And 29% are not interested at all.
Some experts have argued, however, that the idea of a fully automated home with all features working together is still many years away, and that having a series of separate smart appliances and other features is much more likely. This is apparently preferable for many consumers anyway – 61% of those interested in the concept of a smart home said they would rather just choose certain appliance and features to automate. 29% said they would rather have a fully automated home than choose certain smart features. And 9% were unsure.
Looking forward, 16% of overall respondents think that smart homes, or at least certain aspects of them, will definitely become widely used within the next 5 years. 45% think smart homes will probably become widely used within the next 5 years. 31% think they probably won’t become widely used within that time period. And 8% think they definitely won’t.
You can view the complete survey results in the widget below and be sure to click “Open Full Report” to take advantage of all the chart and filter options.
What do you want to know? If you need some consumer insights on a particular topic, let us know in the comments below and we’ll consider it for an upcoming survey post.
Results were collected on January 4 via AYTM’s online survey panel.