Soda Ban Survey: Few Support NYC Limit on Sugary Beverages

New York City is in the middle of a legal battle over a ban on large containers of soda and other sugary beverages. The city wants to promote a healthy lifestyle, but some say the soda ban is taking a step too far. What do American consumers think? How many drink soda and how many are more concerned with health issues?

soda ban

Health Concerns

In Ask Your Target Market’s latest survey, 36% of respondents said that they are generally very concerned about health issues in America. 45% said they are somewhat concerned about American health issues. 14% said they are not very concerned. And just 5% of respondents said they are not concerned at all about health issues in America.

Personally, just 33% of Americans said they are very concerned with their own health. 50% said they are somewhat concerned with health issues. 13% said they are not very concerned. And 5% said they are not concerned at all.

Soda Drinkers

In particular, 13% of respondents said that they drink soda multiple times per day. 19% said they drink soda about once per day. 17% said they drink it every few days. 13% said they drink it about once per week. 8% drink soda every few weeks. 25% said they rarely drink soda. And just 7% of US respondents said that they never drink soda. Of those who said they are concerned with their personal health, just 8% said they never drink soda and 25% said they rarely drink it.

Regulations

Only 10% of respondents said that they would definitely support a law that put limits on the size of sodas and other sugary beverages sold in their area. 18% said they would probably support such a law. 30% said they probably wouldn’t support such a law. And 42% said they definitely wouldn’t support a law that put limits on the size of sodas and other sugary beverages sold in their area. Of those who said they are very concerned with health issues in America, 18% said they would definitely support the law, and 23% said they probably would.

You can view the complete survey results in the widget below and be sure to click “Open Full Report” to take advantage of all the chart and filter options.

Photo Credit: Soda Pop Confusion from Flickr

What do you want to know? If you need some consumer insights on a particular topic, let us know in the comments below and we’ll consider it for an upcoming survey post.

Results were collected on April 1 via AYTM’s online survey panel.

ABOUT THE AUTHOR: Anne Pilon
Anne Pilon brings 3 years experience to AYTM as a blogger and journalist. She has a degree in journalism and marketing communications from Columbia College in Chicago and enjoys writing about business, marketing, social media, and art.