Tipping Survey: Cashless Tips Becoming More Necessary

Tipping has long been considered an important custom at restaurants, salons, and plenty of other service-based businesses. But in recent years, tipping has become a little more difficult for some people who don’t always keep cash on them. So there have been a few businesses like DipJar that have come up with high-tech solutions to this problem. How many are interested in these electronic tipping options? And just how prevalent is this sort of tipping?


Tipping Habits

In Ask Your Target Market’s latest survey, 88% of respondents said they are likely to tip at dine-in restaurants. Just 25% said they are likely to tip at carryout restaurants. 38% are likely to leave tips at businesses like coffee and ice cream shops. 74% are likely to tip salon workers and similar service providers. And 71% are likely to tip cab drivers.

Tipping Opinions

In general, 77% of respondents said they believe that tipping is the right thing to do in most situations. However, only 24% think that tipping should be mandatory. 55% said that they have felt pressured to tip at times. And 29% said they are more likely to leave tips in those situations. In addition, 36% said they are more likely to leave tips when the people around them know they are doing so.

Electronic Tips

Just 19% of respondents said they always keep cash on hand in order to leave tips at different types of businesses. 30% said they keep cash on them most of the time. 16% said they keep cash on them about half the time. 25% said they rarely carry cash on them for the purpose of leaving tips. And 11% said they never carry cash on them.

But so far, just 5% of respondents said they have used electronic tip options like DipJar, a credit card reader that lets people leave small tips for different types of service providers, on many occasions. 9% have used these electronic tip jars once or twice. 82% said they’ve never used electronic tipping options. And 5% were unsure.

You can view the complete survey results in the widget below and be sure to click “Open Full Report” to take advantage of all the chart and filter options.

Photo Credit: Tip Jar at Open Bar from Flickr/rentvine.com

What do you want to know? If you need some consumer insights on a particular topic, let us know in the comments below and we’ll consider it for an upcoming survey post.

Results were collected on April 30 via AYTM’s online survey panel.

Anne Pilon brings 3 years experience to AYTM as a blogger and journalist. She has a degree in journalism and marketing communications from Columbia College in Chicago and enjoys writing about business, marketing, social media, and art.