Twitpic Survey: Few Continue to Use the Photo Sharing App

Photo sharing application Twitpic recently announced that it will shut down later this month, citing trademark issues with Twitter. Twitpic initially gained popularity in the early days of Twitter before the site offered its own way to add photos to tweets. So sites and apps like Twitpic have been losing plenty of users in recent years anyway. How many have continued using Twitpic? And what do they think about the trademark issue surrounding its closure?


Photo Sharing

In Ask Your Target Market’s latest survey, 17% of respondents said they often share photos on social networking sites or apps. 35% said they sometimes share photos on social media. 23% said they rarely share photos. 17% said they never do. And just 8% of respondents said they don’t use social media at all.


88% of social media users who have shared photos said they regularly share photos on Facebook. 27% use Twitter to share photos. 23% share photos using Instagram. 5% use Flickr. And just 4% said they currently use Twitpic to share photos. 6% said they use other social media sites like LinkedIn and Tumblr to share photos.

More specifically, 80% of respondents said they’ve never used Twitpic to share photos at all. Just 4% use it often. 9% said they sometimes use Twitpic to share photos. And 8% said they’ve used Twitpic in the past but don’t anymore.

Trademark Dispute

Regarding the trademark dispute that Twitpic cited as its reason for closing, most appear to not be too bothered by it. 12% of respondents said they think Twitpic should get to keep its trademark. 10% agree with Twitter that Twitpic is infringing on the Twitter brand and should lose its trademark. And 79% said they have no opinion about the trademark dispute.

You can view the complete survey results in the widget below and be sure to click “Open Full Report” to take advantage of all the chart and filter options.

Photo Credit: StartupSchwag #27 – twitpic from Flickr

What do you want to know? If you need some consumer insights on a particular topic, let us know in the comments below and we’ll consider it for an upcoming survey post.

Results were collected on September 7 via AYTM’s online survey panel.

Anne Pilon brings 3 years experience to AYTM as a blogger and journalist. She has a degree in journalism and marketing communications from Columbia College in Chicago and enjoys writing about business, marketing, social media, and art.