ECO
$0 no recurring fees
For startups, students, and SMB owners with uneven survey needs.
Pay per use. REGISTER
Pay per use. REGISTER
PRO
$75 per user per month
when billed yearly
when billed yearly
For solo researchers who need professional-grade tools at a rate that pays for itself.
FREE TRIAL
PRIME
$145 per user per month
when billed yearly
when billed yearly
For mid-size brands and agencies who need professional-grade tools and higher-level support.
FREE TRIAL
CORP
For Fortune 500 brands that require ongoing access to the AYTM platform, services, and custom integrations.
CALL US
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| ECO | PRO | PRIME | CORP |
| General Question Types | ||||
| Radio buttons | ||||
| Checkboxes | ||||
| Open-ended | ||||
| Matrix question types | ||||
| Sliders | ||||
| Star rating | ||||
| Smiley rating | ||||
| Progressive matrix | ||||
| Context question types | ||||
| Instruction text | ||||
| Image | ||||
| Image Response | $0.75/resp. | $0.50/resp. | $0.50/resp. | $0.50/resp. |
| Video (embed Youtube, Vimeo) | ||||
| Video (upload a video clip to stream from our server) | $0.40/resp. | $0.40/resp. | $0.40/resp. | $0.40/resp. |
| Video Response | $15/resp. | $10/resp. | $10/resp. | $7/resp. |
| Advanced question types | ||||
| Reorder (Ranking) | ||||
| Combobox | ||||
| Distribute | ||||
| Cascade | $45/use | |||
| Forms | ||||
| Polarity scale | ||||
| Advanced Testing | ||||
| Side-by-side comparison | $75/use | |||
| Multivariable quadrant analysis | $120/use | |||
| Van Konan Price Sensitivity Model | $375/use | $175/use | ||
| Advanced MaxDiff | $545/use | $295/use | ||
| Competitive Topography (Perceptual Mapping) | $745/use | $395/use | ||
| New Conjoint Express | $1,250/use | $750/use | ||
| New Conjoint Segmentation | $1,975/use | $1,150/use | ||
| Survey Authoring features | ||||
| Theme editor | AYTM themes | Full Theme Editor | Full Theme Editor | Full Theme Editor |
| Replace aytm with your logo on survey pages | No | |||
| Replace aytm with your logo on Stat Reports pages & exports | No | |||
| Customize header tagline on survey pages | No | |||
| Even distribution (for random skip logic) | $15/use | |||
| Ability to embed survey | ||||
| Prequalification questions (screeners) | No | |||
| Ability to illustrate questions and answers | ||||
| Ability to make illustrations always appear at full width | ||||
| Optional open-ended field on answer choices | ||||
| Ability to reorder questions and answers by drag-and-drop | ||||
| Abiliity to clone questions and answers with all settings | ||||
| Direct skip logic | ||||
| Random skip logic with up to 15 destinations | ||||
| Real-time auto-correction for skip logic | ||||
| Skip-logic validation | ||||
| Randomization of survey answers/subquestions | ||||
| Anchoring of individual answers/subquestions | ||||
| NewAYTM logic | $275/survey | |||
| Undo/Redo feature + keyboard support | ||||
| Ctrl + S shortcut to save survey | ||||
| Survey preview sharing via email/link Send survey previews to multiple recipients, include comments and order details, CC your own email on messages | ||||
| Survey preview View in respondent or researcher mode, ignore skip logic, keep the 'Next' button always on, easily jump to any question | ||||
| Print draft | ||||
| Empty fields validation | ||||
| Validation of sample size / research methodology |
| Fielding | ||||
| Ability to see survey progress and have nearly real-time access to completes | ||||
| Survey completion email notifications | ||||
| Ability to stop unfinished survey and get prorated refund | ||||
| Mobile support (tablets/smartphones on iOS and Android) | ||||
| Ability to launch survey in DIY 24/7/365 |
| Survey Statistics/Analytics | ||||
| Crosstabs. ultimate banners selection, confidence level, "Mask insignificant cells" option, "Min group" adjuster, color-coded Excel report | $275 | |||
| Statistical significant test (sigtest). ultimate banners selection, confidence level, color-coded Excel report with notes for each finding | $375 | |||
| Export raw data in CSV/Excel | ||||
| Export raw data in Excel with coded map (for SPSS) | No | |||
| PPTX export with editable live charts and text | ||||
| Basic word clouds (AYTM themes) | ||||
| Pro word clouds with vector export and text analytics
Advanced features: - Control the number of words and size contrast - Set up to 5 different angles for words - Choose vertical or horizontal orientation - Choose one of 16 fonts - Choose one of 18 AYTM-designed presets - Clean up common English words, numbers, etc. - Hide (blacklist) less-interesting words from the cloud - Let our platform autocorrect misspells - Apply smart capitalization - Merge similar words like (”car” and “cars”) - Allow two-word phrases - Click words to view their semantic context - Apply masks to customize the shapes of your word clouds - Export to PNG, PDF, or vector EPS - Special page with ability to reject/give kudos - Summary chart as well as charts for each subquestion |
$35/survey | |||
| NewAbility to attach a report (PDF/ZIP/PPT) | No | |||
| Global view options (five chart types) | ||||
| Map view | ||||
| Demographics breakdown | ||||
| Real-time 'Filter by traits' | ||||
| Real-time 'Filter by answers' | ||||
| Color options | ||||
| Ability to save view/filter presets for each survey | ||||
| Ability to create secure share links from each preset | ||||
| Embeddable stats widget iframe/JavaScript, adjustable width, enable access to the full report, print survey statistics | ||||
| Ability to review all open-ended answers from the same respondent | ||||
| Ability to see respondent's demographic info next to their verbatim answers | ||||
| Sort by answers or popularity | ||||
| Skip logic hot links | ||||
| Survey preview link | ||||
| Export all charts into PNG/JPG/PDF/SVG | ||||
| Hide portions of each chart using interactive legend | ||||
| Use answers as labels or % on charts | ||||
| NewUse TURF Analysis for MaxDiff HB | $1,495/use | $1,295/use | $795/use | $795/use |
| White Label add-on | ||||
| Package includes | No | No | $475/month | |
| Remove AYTM banners and "Powered by AYTM" from List Surveys | No | No | ||
| Remove "Powered by AYTM" from the embeddable stats widget | No | No | ||
| Set up domain masking | No | No | ||
| Custom SSL certificate | No | No | ||
| Remove aytm references | No | No |
| CORPORATE ID CUSTOMIZATION (requires white label add-on) | ||||
| Package includes | No | No | $4,750/Setup | $4,750/Setup |
| Set up custom UI colors/CSS | No | No | ||
| Custom PPT template integration | No | No |
| Services/Support | ||||
| Survey preflight review (misspells/logical errors, common mistakes) | $495+ | $495+ | $495+ | $495+ |
| Survey programming | $595+ | $595+ | $595+ | $595+ |
| Custom logic back-end programming | $995+ | $995+ | $995+ | $995+ |
| Research strategy consultation | $1,495+ | $1,495+ | $1,495+ | $1,495+ |
| Full survey review and edits | $975+ | $975+ | $975+ | $975+ |
| Survey design and writing | $1,395+ | $1,395+ | $1,395+ | $1,395+ |
| Data merging between two identical surveys | $395+ | $395+ | $395+ | $395+ |
| Fulfillment monitoring for custom quote projects | ||||
| Custom quotas management | $495+ | $495+ | $495+ | $495+ |
| Custom throttling setup and management | $795+ | $795+ | $795+ | $795+ |
| Custom targeting | ||||
| Survey draft translation from English to any supported language | ||||
| Survey results (verbatim) translation to English from fielding language | ||||
| Infographics concept/writing/design/promotion | $7,495+ | $7,495+ | $6,495+ | $6,495+ |
| Open-ended answers (verbatim) coding/backcoding | $0.75/verbatim | $0.75/verbatim | $0.75/verbatim | $0.70/verbatim |
| Quality assurance (identifying and replacing questionable responses) | ||||
| Custom data table | $495+ | $495+ | $495+ | $495+ |
| Custom statistical analysis and reporting, e.g. segmentation, TURF | $3,495+ | $3,495+ | $3,495+ | $3,495+ |
| Conference call report walkthrough (as a part of data analysis service) | ||||
| On-site report presentation | ||||
| In depth phone interviews (IDI) | $125+/interview | $125+/interview | $125+/interview | $125+/interview |
| Sample/equipment shipment | ||||
| List Surveys support | ||||
| List Survey email blast writing/design/HTML coding and optimization | $1,495+ | $1,495+ | $1,495+ | $1,495+ |
| Sending List Survey email blasts from AYTM domain | ||||
| Sending List Survey email blasts from client's domain | ||||
| Extended hours support | No | No | ||
| Weekend support | No | No | No | |
| Dedicated phone line | No | No | No | |
| Credit card / PayPal payment options | ||||
| ACH/bank wire payment options | No | No | ||
| Platform usage training | ||||
| 45 minutes/month survey programming | No | No | No | |
| 90 minutes/month phone strategy session | No | No | No | |
| SSL encryption | ||||
| Triple data back up |
| Custom Integrations | ||||
| CRM (read) integration (augment raw stats with transactional data) | No | No | No | |
| CRM (write) integration (mark survey activities in your CRM) | No | No | No | |
| Data API integration (beam stats to client's server) | No | No | No | |
| Transactional data augmentation on the Stats page and reports | No | No | ||
| Transactional data augmentation on Personality Radar | No | No | No |
| General Question Types | ||||
| Radio buttons | ||||
| Checkboxes | ||||
| Open Ended | ||||
| Matrix question types | ||||
| Sliders | ||||
| Star rating | ||||
| Smiley rating | ||||
| Progressive Matrix | ||||
| Context question types | ||||
| Instruction text | ||||
| Image | ||||
| Image Response | $2.00/resp. | $1.75/resp. | $1.50/resp. | $1.50/resp. |
| Video (upload a video clip to stream from our server) | ||||
| Video Response | ||||
| Advanced question types | ||||
| Reorder (Ranking) | ||||
| Combobox | ||||
| Distribute | ||||
| Cascade | ||||
| Forms | ||||
| Polarity scale | ||||
| Advanced Testing | ||||
| Side-by-side comparison | ||||
| Multivariable quadrant analysis | ||||
| Van Konan Price Sensitivity Model | ||||
| Advanced MaxDiff | ||||
| Competitive Topography (Perceptual Mapping) | ||||
| New Conjoint Express | ||||
| New Conjoint Segmentation | ||||
| Survey Authoring features | ||||
| Even distribution (for random skip logic) | ||||
| Prequalification questions (screeners) | up to 3 | up to 3 | up to 5 | up to 7 |
| Ability to illustrate questions and answers | ||||
| Ability to make illustrations always appear at full width | ||||
| Optional open-ended field on answer choices | $0.07/resp. | $0.05/resp. | $0.03/resp. | |
| Ability to reorder questions and answers by drag-and-drop | ||||
| Abiliity to clone questions and answers with all settings | ||||
| Direct skip logic | ||||
| Random skip logic with up to 15 destinations | ||||
| Real-time auto-correction for skip logic | ||||
| Skip-logic validation | ||||
| Survey answers/subquestions randomizer | ||||
| Anchoring individual answers/subquestions | ||||
| NewAYTM logic | $275/survey | |||
| Undo/Redo feature + keyboard support | ||||
| Ctrl + S shortcut to save survey | ||||
| Survey sharing via email/link Send survey previews to multiple recipients, include comments and order details, CC your own email on messages | ||||
| Survey preview View in respondent or researcher mode, ignore skip logic, keep the 'Next' button always on, easily jump to any question | ||||
| Print draft | ||||
| Empty fields validation | ||||
| Sample size validation / research methodology |
| Survey Statistics/Analytics | ||||
| Crosstabs. ultimate banners selection, confidence level, "Mask insignificant cells" option, "Min group" adjuster, color-coded Excel report | $175/survey | |||
| Statistical significant test (sigtest). ultimate banners selection, confidence level, color-coded Excel report with notes for each finding | $275/survey | |||
| Export raw data in CSV/Excel | ||||
| Export raw data in Excel with coded map (for SPSS) | $35/survey | |||
| PPTX export with editable live charts and text | ||||
| Basic word clouds (AYTM themes) | ||||
| Pro word clouds with vector export and text analytics
Advanced features: - Control the number of words and size contrast - Set up to 5 different angles for words - Choose vertical or horizontal orientation - Choose one of 16 fonts - Choose one of 18 AYTM-designed presets - Clean up common English words, numbers, etc. - Hide (blacklist) less-interesting words from the cloud - Let our platform autocorrect misspells - Apply smart capitalization - Merge similar words like (”car” and “cars”) - Allow two-word phrases - Click words to view their semantic context - Apply masks to customize the shapes of your word clouds - Export to PNG, PDF, or vector EPS - Special page with ability to reject/give kudos - Summary chart as well as charts for each subquestion |
$35/survey | |||
| NewAbility to attach a report (PDF/ZIP/PPT) | No | |||
| Global view options (five chart types) | ||||
| Map view | ||||
| Demographics breakdown | ||||
| Real-time 'Filter by traits' | ||||
| Real-time 'Filter by answers' | ||||
| AYTM Seal of Confidence when AYTM conducts the study | ||||
| Color options | ||||
| Ability to save view/filter presets for each survey | ||||
| Ability to create secure share links from each preset | ||||
| Embeddable stats widget iframe/JavaScript, adjustable width, enable access to the full report, print survey statistics | ||||
| Ability to review all open-ended answers from the same respondent | ||||
| Ability to see respondent's demographic info next to their verbatim answer(s) | ||||
| Ability to reject up to 5% of responses with auto replacement | ||||
| Ability to give kudos to good respondents | ||||
| Sort by answers or popularity | ||||
| Skip logic hot links | ||||
| Survey preview link | ||||
| Export all charts into PNG/JPG/PDF/SVG | ||||
| Hide portions of each chart using interactive legend | ||||
| Use answers as labels or % on charts | ||||
| NewUse TURF Analysis for MaxDiff HB | $1,495/use | $1,295/use | $795/use | $795/use |
| Beyond Survey Technology (Customer Personas) | ||||
| Personality Radar ~22 features, 24 categories, ~3000 tags | $375/survey |
| White Label add-on | ||||
| Package includes | No | No | $475/month | |
| Remove "Powered by AYTM" from the embeddable stats widget | No | No | ||
| Set up domain masking | No | No | ||
| Custom SSL certificate | No | No | ||
| Remove aytm references | No | No |
| CORPORATE ID CUSTOMIZATION (requires white label add-on) | ||||
| Package includes | No | No | $4,750/Setup | $4,750/Setup |
| Set up custom UI colors/CSS | No | No | ||
| Custom PPT template integration | No | No |
| Services/Support | ||||
| Survey preflight review (misspells/logical errors, common mistakes) | $495+ | $495+ | $495+ | $495+ |
| Survey programming | $595+ | $595+ | $595+ | $595+ |
| Custom logic back-end programming | $995+ | $995+ | $995+ | $995+ |
| Research strategy consultation | $1,495+ | $1,495+ | $1,495+ | $1,495+ |
| Full survey review and edits | $975+ | $975+ | $975+ | $975+ |
| Survey design and writing | $1,395+ | $1,395+ | $1,395+ | $1,395+ |
| Data merging between two identical surveys | $395+ | $395+ | $395+ | $395+ |
| Fulfillment monitoring for custom quote projects | ||||
| Custom quotas management | $495+ | $495+ | $495+ | $495+ |
| Custom throttling setup and management | $795+ | $795+ | $795+ | $795+ |
| Custom targeting | ||||
| Survey draft translation from English to any supported language | ||||
| Survey results (verbatim) translation to English from fielding language | ||||
| Infographics concept/writing/design/promotion | $7,495+ | $7,495+ | $6,495+ | $6,495+ |
| Open-ended answers (verbatim) coding/backcoding | $0.75/verbatim | $0.75/verbatim | $0.75/verbatim | $0.70/verbatim |
| Quality assurance (identifying and replacing questionable responses) | ||||
| Custom data table | $495+ | $495+ | $495+ | $495+ |
| Custom statistical analysis and reporting, e.g. segmentation, TURF | $3,495+ | $3,495+ | $3,495+ | $3,495+ |
| Conference call report walkthrough (as a part of data analysis service) | ||||
| On-site report presentation | ||||
| In depth phone interviews (IDI) | $125+/interview | $125+/interview | $125+/interview | $125+/interview |
| Sample/equipment shipment | ||||
| List Survey email blast writing/design/HTML coding and optimization | $1,495+ | $1,495+ | $1,495+ | $1,495+ |
| Sending List Survey email blasts from AYTM domain | ||||
| Sending List Survey email blasts from client's domain | ||||
| Extended hours support | No | No | ||
| Weekend support | No | No | No | |
| Dedicated phone line | No | No | No | |
| Credit card / PayPal payment options | ||||
| ACH/bank wire payment options | No | No | ||
| Platform usage training | ||||
| 45 minutes/month survey programming | No | No | No | |
| 90 minutes/month phone strategy session | No | No | No | |
| SSL encryption | ||||
| Triple data back up |
| Custom Integrations | ||||
| CRM (read) integration (augment raw stats with transactional data) | No | No | No | |
| CRM (write) integration (mark survey activities in your CRM) | No | No | No | |
| Data API integration (beam stats to client's server) | No | No | No | |
| Transactional data augmentation on the Stats page and reports | No | No | ||
| Transactional data augmentation on Personality Radar | No | No | No |