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Today is Personal Trainer Awareness day. And since it’s also the start of a new year, many people might be interested in utilizing personal trainer services as part of their new year’s resolutions. Having a personal trainer can help people learn about different techniques and also keep them accountable for their exercise routines. So how many people have ever used a personal trainer? And how many would like to?
Personal Trainers
In Ask Your Target Market’s latest survey, 75% of respondents said they’ve never used a personal trainer. 12% said they’ve used one once or twice. 8% have used personal training services many times in the past. And 5% said they currently use personal training services.Of those who have had personal trainers, 51% were satisfied with their experience. 30% were unsatisfied. And 18% were neutral.
General Exercise
Personal trainers may have their benefits, but they are not absolutely necessary for some people to maintain proper health and fitness. Currently, 17% of respondents said they have a gym membership. And 49% said they exercise regularly. In general, 86% said they consider their health to be important.
Gauging Interest
But even though many people find other ways to exercise, having a personal trainer might still be beneficial. 48% of respondents think that having a personal trainer would be beneficial to their health. However, just 30% said they would be likely to use a personal trainer at some point in the future. So other factors like cost and time commitment might be keeping people from utilizing these services. You can view the complete survey results in the widget below and be sure to click “Open Full Report” to take advantage of all the chart and filter options.Photo Credit: Personal Trainer Exercise from FlickrWhat do you want to know? If you need some consumer insights on a particular topic, let us know in the comments below and we’ll consider it for an upcoming survey post.
Results were collected on December 31 via AYTM’s online survey panel.
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