Introducing Skipper
Your new AI-powered research companion
Transform your research process with Skipper, aytm’s AI-driven companion for consumer insights. Streamline surveys, speak to audiences of all languages, uncover hidden trends, and make data-driven decisions faster than ever before.
It's more than
just another AI tool
We get it—quality and trust are everything in research. That’s why we didn’t just rush out any AI tool. We took our time with Skipper, leaning on years of research expertise and best practices to craft a secure AI solution that fits into your research environment better. We’re known for the innovations we bring to the industry and trusted for our dedication to quality—and Skipper reflects our commitment and care to prioritizing the security and integrity of your data.
What can Skipper do for you?
In the fast-paced world of research, time remains your most valuable asset. By automating tedious tasks, helping highlight correlations in your results, and streamlining your research process, Skipper empowers you to focus on what truly matters—uncovering meaningful discoveries and driving impactful decisions.
Battle the blank
survey page
Programming a compelling survey takes some time. Skipper Draft helps you overcome the barrier of the blank page by creating a tailored survey draft based on your input. Guided by our research expertise, when you prompt Skipper with your objectives, it’ll produce a survey draft that’s structured with clarity and precision—allowing you to design and launch compelling surveys faster than ever.
Ask your questions
to the world
In global research, every word matters. Skipper Translate helps set your survey on the right track to reach consumers in different languages. Now you can get a head start on the translation process, maintain the integrity of your study, streamline your efforts, and expand your reach—all in the same place, and at the same time.
Discover connections
in your results
You’re capable of spotting trends and insights others might miss. Skipper Explore enhances your ability to make inferences faster. It summarizes key findings, identifies statistically significant trends, and helps you uncover the story behind your data, so you can confidently deliver impactful recommendations.
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You're the
one in control
Skipper puts you behind the helm
We strongly believe that AI technology doesn’t replace your expertise; it only complements it. And we’re committed to ensuring that human oversight remains a central part of the process. That’s why we also adhere to the highest data privacy and security standards, so your research data remains protected.
Our AI philosophy
The next iteration of tech-enabled curiosity
AI was introduced years ago, and continues to shape the narrative. But as the plot thickens, we’d prefer not to wax poetically on distant “what-ifs,” or ride a string of buzzwords off into the sunset. Instead, we want to actively integrate the story of AI into the appropriate context—one written by research experts and insights seekers looking for understanding coupled with the consistency, security, and safety of their data.
We see ai as a
way to understand the world
Generative AI can handle large datasets and tell stories in a very human way. It’s not faultless yet, but it is believable. And we believe it has the potential to enhance human experiences and save you valuable time while conducting your research.
We’re committed
to ongoing experimentation
We’ve been utilizing AI for some time at aytm —employing it for image response and text analytics just to name a few. But, there’s always more to be done. We’re committed to continue to experiment on new and creative applications for emerging technologies.
We don’t see AI replacing research expertise
Rather than supplant researchers, AI actually stands to compliment their uniquely human capabilities. AI is not a replacement for expertise. Instead, it should be seen as a collaborator and force multiplier for tech-savvy insights seekers who take the initiative.
We have a vision
for a tech-enabled future
Our ultimate goal is to build a future where insights seekers can directly engage technology to explore, evolve, and innovate in real time. AI is part of that vision, and we see its potential to markedly improve the lives of researchers both today, and tomorrow.
