New: Psychographic Tags

As we continue to grow here at AYTM, we are constantly looking for ways to reach the best respondents -- and provide you with the highest quality data -- quickly and easily. This is why we have added psychographic traits to the pre-existing ten demographic traits in the “Define Your Target Market” section. When defining your target market with psychographics, you may use a custom pre-qualification question or our library of house tags.

Only want to survey people who own a smartphone, iPhone or an Xbox? How about people who travel internationally, love Pepsi, or own a dog? No problem! You can choose from our library of over two thousand house tags. Our psychographic targeting provides you with laser focus to truly reach your target market.

You can add up to three pre-screeners for each survey.Have a suggestion for a new house tag? Send us an email via support@aytm.com. We are constantly updating our library and would love to hear from you.