Join aytm and other insights leaders from around the globe for the TMRE Digital Week 3-day Virtual Conference, and learn about best practices for innovating insights, use cases for leveraging big data, and the impact of outcome-driven insights on your future growth.
Monday April 27th - Thursday April 30th, 2020
Presentation: In the Moment Research, Turning Uncertainty into Confidence
Hear aytm speak on Monday Wednesday April 29th, 2020 at 1:00pm EDT
The Consumer Insights industry is facing a time of considerable uncertainty. Many clients and suppliers are questioning whether they should hit pause on their research plans. Executive Vice President of Sales, Eileen Rozic and Vice President of Research, Stephanie Vance will discuss the short-term need to pivot from long-term strategic research and move toward in-context, in the moment research. This strategic shift is vital for insights professionals to maintain a pulse on what consumers are currently feeling, recognize new behaviors, and track trends in the new normal.
- Learn the importance of having actionable insights, including data visualizations and storytelling capabilities, to help guide conversations with stakeholders.
- Hear about the results from aytm’s research on changing consumer behaviors and preferences and how you can use them to inform your research projects.
- Receive practical advice on how to conduct research today that powers your organization’s growth tomorrow.