Facebook Payments Survey: Security Concerns Could Impact New Feature

Facebook is adding a new payments feature to its Messenger app. The feature would allow people to connect their payment information so they can send money to friends directly within a message, either with an individual or in group chats. It’s a feature aimed at friends and groups that might use the app to plan events or outings that might require them to split some of the costs. So how many are likely to use the new Facebook payments feature?

facebook messenger

Facebook Messenger

In Ask Your Target Market’s latest survey, 19% of respondents said they use Facebook Messenger often. 26% said they sometimes use the Facebook Messenger app. 17% rarely use it. And 39% never do.

Of those who have used the Facebook Messenger app, 14% said they often use the app to plan outings or events with their friends. 26% said they sometimes use the app for that purpose. 25% said they rarely plan events or outings using Facebook Messenger. And 35% said they never use the app for that purpose.

Facebook Payments

But even though many people use Facebook Messenger to plan events where there might be some need for sharing payments, not every user is interested in the new feature. Just 18% of Facebook Messenger users said they would be likely to use the new Facebook payments feature to share money with friends. 43% said they would be very unlikely to use it.

Mobile Payments

Some of the reservations about using the new feature could be due to concerns about sharing payment information with the platform. In general, just 22% of respondents said they’ve used mobile payment solutions like Apple Pay. But 75% said they would have security concerns about using mobile payment systems in general. And more specifically, 78% said they would have concerns about the security of their payment info if they were to use the new Facebook payments feature.

You can view the complete survey results in the widget below and be sure to click “Open Full Report” to take advantage of all the chart and filter options.

Photo Credit: Facebook Messenger app from Flickr

What do you want to know? If you need some consumer insights on a particular topic, let us know in the comments below and we’ll consider it for an upcoming survey post.

Results were collected on May 28 via AYTM’s online survey panel.

Anne Pilon brings 3 years experience to AYTM as a blogger and journalist. She has a degree in journalism and marketing communications from Columbia College in Chicago and enjoys writing about business, marketing, social media, and art.