Google Reader Survey: Vast Majority of Users Were Satisfied With Reader

Google just announced the end of its Google Reader service that allowed users to subscribe to blogs and similar sites. Do people use similar feed subscription services to keep up with blogs and news sites? And have past users begun finding alternatives to Google Reader?

google reader

Google Reader

In Ask Your Target Market’s latest survey, just 13% of respondents said that they currently use Google Reader. Another 9% said they have used it in the past. And 78% of respondents said they have never used Google Reader. 32% of Google Reader users said that they have already found an alternative service for when it shuts down. 34% said they haven’t yet found an alternative. And 34% of users said they weren’t aware that Google Reader was shutting down.

User Satisfaction

31% of those who have used Google Reader said they are or were very satisfied with it. Another 61% said they are somewhat satisfied with Google Reader. 6% said they are somewhat unsatisfied with it. And just 2% of those who have ever used Google Reader said they are or were very unsatisfied with it.

News Updates

Overall, just 7% of respondents said that they use other feed readers to keep up with blogs and news sites. 22% said they use email subscriptions to keep up with online content. 46% said they just visit individual websites. Just 4% said they use other methods such as social media. And 37% of respondents said they don’t have any methods for keeping up with blogs and similar sites.

You can view the complete survey results in the widget below and be sure to click “Open Full Report” to take advantage of all the chart and filter options.

Photo Credit: Google Reader: You Have No Fun Items from Flickr

What do you want to know? If you need some consumer insights on a particular topic, let us know in the comments below and we’ll consider it for an upcoming survey post.

Results were collected on March 18 via AYTM’s online survey panel.

Anne Pilon brings 3 years experience to AYTM as a blogger and journalist. She has a degree in journalism and marketing communications from Columbia College in Chicago and enjoys writing about business, marketing, social media, and art.